Professional B2B copywriter and B2B content writer specializing in executive content, LinkedIn copy, and strategic business communications. Expert business copywriter with 10 years corporate consulting experience and proven results for SaaS, fintech, and technology companies.
A B2B copywriter creates strategic copy and content specifically for business-to-business companies, focusing on complex sales cycles, multiple decision makers, and technical products or services. Unlike B2C copywriters, professional B2B copywriters understand enterprise buyer behavior, industry terminology, and the nuanced messaging required to influence business purchase decisions.
As your dedicated business copywriter, I combine 10 years of corporate consulting and sales experience with world-class copywriting principles from legends like Eugene Schwartz and David Ogilvy. This means applying proven frameworks like the "slippery slope" and the "4 U's" in a way that speaks to sophisticated business audiences—without sounding like a marketing course pitch.
The result? Copy that doesn't just sound professional—it drives actual business outcomes. Because I don't sell words, I sell results.
Understanding the distinction between B2B copywriters and general copywriters is crucial for making the right hiring decision for your business.
A specialized B2B copywriter understands that enterprise buyers need different messaging, longer nurture sequences, and content that addresses multiple stakeholder concerns throughout the decision-making process.
Selecting the right business copywriter for your company requires evaluating several key factors that directly impact your ROI and brand positioning.
Industry Experience: The best B2B copywriters have worked within your sector or similar industries. They understand your buyers, competitors, and market dynamics without requiring extensive education.
Corporate Background: Look for copywriters with actual business experience—not just writing experience. Corporate consulting, sales, or executive roles provide the credibility and understanding needed to speak authentically to business audiences.
Results Over Portfolio: While samples matter, focus on copywriters who can demonstrate measurable business outcomes: lead generation, sales conversion improvements, executive brand building, or thought leadership development.
Strategic Thinking: The best B2B copywriters don't just execute—they contribute strategic insights about messaging, positioning, and go-to-market approaches based on their business experience.
• Generic templates and one-size-fits-all approaches
• Lack of industry knowledge or business experience
• Over-promising unrealistic results or timelines
• Inability to discuss your business model intelligently
• Focus on creative awards rather than business outcomes
See how strategic B2B copywriting transforms generic business messaging into compelling, results-driven content that resonates with enterprise buyers.
Comprehensive copywriting solutions designed for B2B companies and executive leaders
Strategic LinkedIn posts, articles, and thought leadership content that positions executives as industry authorities and drives B2B business development through professional networks.
Website copy, sales pages, email sequences, and marketing materials that address complex B2B buyer journeys and enterprise decision-making processes with compelling messaging.
Educational content, whitepapers, case studies, and thought leadership pieces that support B2B lead generation and nurture complex sales cycles for business audiences.
Professional communications for executives including newsletters, stakeholder updates, and strategic messaging that builds trust and authority in business markets.
Technical product descriptions, feature explanations, and value proposition copy that translates complex B2B solutions into compelling business benefits for enterprise buyers.
Business-focused email campaigns, nurture sequences, and executive newsletters that maintain engagement throughout extended enterprise sales cycles and decision processes.
Transparent pricing for professional B2B copywriting services
Freelance B2B Copywriters: $75-$200/hour or $1,500-$8,000/month retainers
Specialized Business Copywriters: $2,500-$5,000/month for comprehensive services
Agency B2B Copy Services: $5,000-$15,000/month (includes management overhead)
Enterprise Copywriting Consultants: $200-$500/hour for strategic projects
Factors affecting B2B copywriter costs include industry complexity, project scope, copywriter experience, and whether you need ongoing content or one-time projects.
Perfect for B2B companies that need consistent, professional copy to support sales and marketing efforts with strategic content.
Comprehensive B2B copywriting strategy including sales copy, content marketing, and executive communications for business growth.
Complete B2B copywriting solution with unlimited requests for comprehensive marketing and communications needs across your business.
Security solutions, threat intelligence, compliance software, and enterprise security platforms targeting IT decision makers and security professionals.
Financial technology, payment processing, banking solutions, and investment platforms serving enterprise financial institutions and business clients.
Software-as-a-service platforms, enterprise applications, and cloud-based business solutions targeting corporate users and IT departments.
Healthcare technology, medical devices, digital health platforms, and life sciences companies serving healthcare professionals and medical institutions.
Enterprise software, infrastructure solutions, data platforms, and technology services targeting large organizations and corporate decision makers.
Consulting firms, legal services, accounting practices, and advisory companies serving business clients, executives, and corporate stakeholders.
Freelance B2B copywriters offer direct access, specialized expertise, and typically lower costs ($2,500-$5,000/month vs $8,000-$15,000 for agencies). You work directly with the person writing your content, ensuring consistency and deep understanding of your business. Agencies provide broader services but often use junior writers while charging premium rates.
LinkedIn content and executive communications typically show engagement improvements within 2-4 weeks. Sales copy and email sequences may take 30-60 days to optimize based on performance data. Long-term thought leadership and brand building develop over 3-6 months of consistent, strategic content creation.
Yes, with 10 years of corporate consulting experience and a cybersecurity background, I specialize in technical B2B companies. This includes SaaS platforms, cybersecurity solutions, fintech applications, and enterprise software where technical credibility is essential for effective messaging.
B2B copywriting combines strategic messaging with proven conversion principles. Unlike general business writing, it's designed to influence purchase decisions, build executive authority, and support complex sales processes. It requires understanding both copywriting psychology and enterprise buyer behavior.
Executive LinkedIn content is one of my core specialties. I work with startup founders and corporate executives to create authentic thought leadership content that builds industry authority, attracts business opportunities, and supports personal brand development. This includes posts, articles, and strategic commenting.
Yes, I work with B2B companies globally, with particular experience serving clients in the UK, Netherlands, United States, and Canada. Understanding international business contexts and communication styles is part of effective B2B copywriting for global companies.
10 years of corporate consulting and sales experience provides authentic understanding of enterprise decision-making, stakeholder dynamics, and business challenges your buyers face daily.
Combines world-class copywriting principles from Schwartz and Ogilvy with sophisticated business communication—delivering persuasive copy that maintains executive credibility.
Focus on measurable business outcomes rather than creative awards. Every piece of copy is designed to drive specific results: lead generation, executive positioning, or sales support.
Intelligence and cybersecurity background ensures copy demonstrates genuine understanding of complex technical environments, compliance requirements, and enterprise security concerns.
Work directly with your business copywriter—no account managers, agencies, or outsourcing. Every strategy session, every piece of content, and every revision comes from direct collaboration.
Beyond writing, contribute strategic insights about positioning, messaging, and go-to-market approaches based on real corporate experience and deep understanding of B2B markets.
Get a free strategy session to discuss your B2B copywriting and content writing needs. Discover how strategic copy can accelerate your sales process and establish executive authority.
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